Digital Records

DG #1) As I clicked on the ‘News’ tab on the main website, it directed me to the latest Hawks News. The lastest 4 articles include pieces from April 5th and 6th. One article reads “Former Hawks Star Zelmo Beaty To Be Enshrined Into Naismith Memorial Basketball Hall Of Fame.” The Hawks news is ran by the web designers and journalists for the team. They include tags for each article so it’s easy for readers to read and distinguish. DG #2) The Atlanta Hawks provide summer camps for youth interested in basketball. They write a description of what the JR Hawks Summer camp is all about. They state that “It’s is designed to give Atlanta youth the ultimate basketball experience through our various Camps and Clinics. Our goal is to support the positive benefits attained through the sport of basketball by emphasizing sportsmanship, respect, teamwork and healthy living.” They also give instructions on how to sign up and what you need in order to register. They provide pictures and advertise for the camp so fans and people interested can join, under the community tab. DG #3) The ticket tab lead me to a page where I had a choice between Playoff tickets, Membership tickets, and single game tickets.I clicked on the Playoff tickets and it led me to Ticketmaster.com. When I clicked on the membership option, it just gave me more information about how to become a member and how tickets are disturbed with membership. The single ticket option lead me to a page where I could view 3D Seating, finding tickets to games and again membership. On the...

Built Environment Description of the Atlanta Hawks website

The Atlanta Hawks official website is directly under the National Basketball Association’s webiste, nba.com/hawks . As soon I went on the website, a huge ad for the Hawks’ playoffs popped up. There’s a huge picture of Al Horford holding a basketball, and to the right in huge letters “Atlanta Hawks Playoffs: True Believes It’s time to stay #TruetoAtlanta Playoff tickets are on sale now!” Underneath that it gives the option to either buy tickets or continue to the Hawks’ website. I proceeded to the website to further observe it. At the top of the main page there’s the NBA’s website with tabs next to it. These tabs are ‘Global, Teams, D-League, WNBA, and the NBA Store.’ The top of the page where the links and website is, is the color scheme of the National Basketball Association: red, white and blue. A thin lime green strip separates the NBA’s links from the actual Hawk website. Underneath the strip on left is the Hawks logo, which looks like a an outline of a profile of a hawk in red and white. To the right of the logo, one can see tabs where fans can explore. These tabs include “Teams, Schedule, Tickets, News, Cheerleaders, Hawks Shop, Community, and more.” Each tab has a drop down options with subgroups. To the right of the tabs are small pictures of social media outlets, which lead to the team’s fan pages on each platform. Instagram, Twitter, and Facebook are included. To the absolute right of that is the website’s search bar. The Hawks website seems to have a lot of information regarding the team. Something...

AB–4

“Atlanta Hawks Official Online Store.” Atlanta Hawks Official Online Store. N.p., n.d. Web. 01 Apr. 2016. The Atlanta Hawks easily directed me to Hawksshop.com. As I reviewed the tabs on the NBA team’s website, I clicked on the ‘Hawks Shop’ tab, where it lead me to the website. The creators of the website are in association with the Hawks’ team and it’s web designers. It’s purpose is to sell the gear to Atlanta Hawks’ fans. Some of the gear includes shirts, jerseys, playoff tees, sweats, jackets, and even novelties for fans all ages and sizes. The kind of evidence it provides is the address for the shop, and contact information. The intended audience are fans of the team and people wanting to buy novelties. The website also includes tabs like ‘Men, Women, New Items, Youth, Hats, Novelty, Retro, Gift Cards, and Clearance.’ I’ve noticed that most gear don’t run sizes larger than XXL, or smaller than S. The website useful because it’s an official dealer of merchandise for the Hawks and provides information on prices on gear and other...

AB–3

“Philips Arena :: Home.” Philips Arena :: Home. N.p., n.d. Web. 01 Apr. 2016. As I observed the Atlanta Hawks’ website, I discovered that the Hawks play their home games at Philips Arena. The website also directly leads you to the Phillips Arena website. I got there by going under the ‘More’ tab and clicking ‘Philips Arena.’ As I first opened the official Philips Arena website, an ad for the Atlanta Hawks popped up. It advertises the playoffs and purchasing tickets to see the Hawks playing at home. The purpose of the website is to inform visitors of the arenas future events, ticketing, seating directions and parking information. I noticed at the very top of the website you can find a Facebook and Twitter link, and it also has “THE WORLD’S FIRST LEED CERTIFIED NBA ARENA” mentioned. The visitors of the arena and people looking to attended events are the intended audience. The kinds of evidence it provides are list of dates of specific events,virtual seating map of the arena, and history of the arena. The source is useful because of all the information and guidance it provides to the public. It engages viewers to attend events they could be interested in and easily navigates them to what they’re looking...
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